The creative sidekick you’ve been looking for.

In the market for a designer that values functionality, fun—and a little bit of funk?

Well if this isn’t serendipitous, I don’t know what is.

Years as a Designer

Years in Business

Happy Clients

Choosing a creative partner is a big deal.
I’m so glad you’re here.

I’m Kate Christy. I’m a brand + web designer, podcast host, mom of three, aspiring pattern designer, and amateur bird-watcher.

As a kid, my go-to version of make-believe was dreaming up a business and ‘branding’ it. I used my craft supplies for brochures and flyers, scrap pieces of wood for signage, and scotch tape to laminate my business cards. I guess you could say I caught the entrepreneurial bug at an early age.

With over a decade of designing for businesses of all shapes and sizes, I really found my groove when co-creating with my clients. So, I ditched that whole ‘wizard behind the curtain thing’ and started pulling my clients into the design process with a candid, collaborative approach where ideas can flow freely and fun is non-negotiable.

I’m a maximalist at heart and love designing bold, vibrant digital experiences that create memorable moments of delight and connection.

I’m a mom of three and talk about the intersection of motherhood and entrepreneurship on my podcast Raising Kids and Running a Business. When I’m not working or wrangling my kids, you can find me dabbling in pattern design/type design/interior design, adding things to my cart that I will never buy, devouring fiction books, or when I’m really lucky, hiking.

I’ve got the know-how you need.

I’ve worked at a print shop, designed for agencies, collaborated with other designers, and built over 50 websites.

Whether we’re trying to print merch, develop a strong tech stack, or create a slow-your-scroll animated feature, I’ve got the experience to make it happen.

I know how to make ‘em look.

When you work with me you can expect big type, bold colors, and a more is more philosophy.

I’m a maximalist at heart and love designing attention-grabbing digital experiences.

I’m all about compelling visuals that help you increase the chances that people will stay on your site and look around, not to mention remember you after the fact.

I have a knack for problem-solving.

Sometimes it takes more strategy, logistics or creative problem solving to make things happen.

As someone who spends half of their time executing crazy coded features on websites, I’m up for working through challenges and good at staying optimistic through the process.

And on the off chance I encounter a problem I can’t solve, I’ve got a trusted network of experts to call on!

Behind the Name

‘Folk Founded’ is all about working with good folks.

After years of business ownership, I never managed to niche into an industry. I just liked working with good folks…so I put it in the name.

It turns out—it’s a great fit! I like to keep things personable and recognize the real folks behind each business.

At Folk Founded, we’re all human. We make room for having fun, failing up, and rescheduling because your kid (or mine) is sick.

Kind words from cool cats

Katie + Ilana @ Goodtype

“You’re magical. A magical, magical woman.”
“You're making us look SO COOL. Ugh I love everything.”
Joel Van Kuiken @ See Context

“I just want to tell you how much I LOVE my website. It has truly helped amplify my voice and business.”
Hana Gavlíková @ The Pranahana

“I have to say I am super happy with how the site turned out—it’s perfectly perfect! this project turned out better than I could’ve imagined.”
Andrea Mejia-Madriz @ Closer&Closer

“We really felt like we had a partner in this project because Kate wanted our site to be as great as it could be, too!”
Kelly Bennett @ With Kelly Bennett

“Kate has genuinely transformed my whole brand… I made 4X what I invested in the website that first month after I launched my new website.”
Jon Wheeler + Delia D'Ambra Wheeler

“Kate was amazing to work with and 100% executed our vision for the website.“
Kate McGill @ JOEY Pilates/Cardio

“Kate's creative ability to bring my vision to life is unmatched. I was impressed at every step, on all projects big and small we worked on together. Her skill set goes far beyond just graphic design. She has a keen marketing sense as well, which she integrates into the design process to ensure the final product is commercially viable as well as beautiful. I can't recommend her highly enough!“
Alli Ball @ Alli Ball Coaching

“Ahhh loooove the way this is coming together!“
Sandra Daniele @ Wish on Wildflowers Coaching

“What a gem I found in working with Kate. She is personable, conscientious, creative, skilled and ensures her client's needs are met. Kate created an amazing website, logo, color scheme, and all the branding items needed to set my business up for success. She has a wonderful intake packet that helps both her and you the business owner define the look and feel you want for your brand. The entire process was smooth, easy, and timely. I highly recommend using Kate for your creative needs. She does not disappoint.“
Morgan McGill @ Wildwood Counseling

“Kate was incredible at building the identity of my business, incorporating my values and visions in a way that I could never have implemented on my own. I am in awe of how she took seemingly fragmented ideas and created a cohesive website that is visually stunning and functions in a way that is tailored to my clientele.“
Koseli Cummings

“Ever have something in your head and have no idea how to make it come to life? Hire Kate. Does updating your portfolio make you feel like you’re gonna die? Hire Kate.”
Evan Ringler @ Hey Girl Friday

“Working with Kate was ah-may-zing from start to finish. Kate really took the time to understand our vision and, when the first round wasn't what we were looking for, she took the time to hear what we didn't like, completely scrapped the Version 1.0, and created Version 2.0 which was much more in alignment. If you're ready to take your website to the next level, work with a kind and genius human, look no further than Folk Founded!”
Erin Taylor @ Lunimae Systems & Stragey

“Kate was incredible! She led me through the project with a relaxed but focused energy that allowed me to enjoy the whole process. She understood and reflected my brand into an incredible website design that was even better than I imagined. A creative and thoughtful approach from start to finish. I'm thrilled with the end result!“